I am Ahmed Arrabi.
A storyteller at heart.
15 years in creative
& art direction.

With a rich tapestry of 15 years in Graphic Design, Art Direction, and storytelling, I’ve honed my craft with a decade-long journey in retail and trade marketing. Leading and inspiring teams of designers and marketers, I thrive in dynamic, high-energy settings. Collaborating closely with marketing and brand managers, I bring to life captivating offline and online campaigns, innovative concepts, and engaging stories across five divisions and over 12 distinct brands in addition to conceptualizing and crafting bespoke private label experiences.

I am a 39-year-old father of an amazing 10 year old boy and an adorable 3 year old girl, born in the UAE and raised in Amman, Jordan. I have always been passionate about bringing new concepts and stories to life. Known for my flexible approach, I thrive on breaking free from routine and thinking outside the box. I constantly seek new challenges that stimulate my creativity and spark my mind.